WE AIM TO REACH MEN WHERE THEY ALREADY ARE...IN BARBERSHOPS!
What is the Barbershop Prostate Initiative?
The United Way of Greater Mercer County and its partners identify and train barbers on the importance of prostate screenings and early detection, health promotion strategies, and, if needed, treatment. Barbers then learn how to educate and navigate the health system for men at elevated risk of prostate cancer.
There are two reasons we use barbershops. Barbers are trusted and well known in a neighborhood, plus a barbershop is typically the busy center of a neighborhood. "A lot of men are comfortable talking to our barber about life, our families and other personal things. If anyone is going to tell us how it is-- our barber will" -barbershop client.
How Does It Work?
When you are getting your haircut your barber will talk to you about health prevention. He will tell you about the dangers of prostate cancer, screening methods and how to maintain a healthy prostate. You will be encouraged to get screened for prostate cancer by getting screened at your local clinic or doctor's office. Once you get screened you return to your barber shop with a signed voucher granting you one free haircut! Thanks to funding from The Office of Minority and Multicultural Health we can reimburse barbers.
For more information contact:
Megan Allain at 609-896-1912 or email@example.com
IN PARTNERSHIP WITH